Course Description

 

An essential aspect of communication in any successful organisation is targeted, persuasive writing, that conveys a credible message and project a professional image. Effective business report writing matters because it can contribute to improvements in the bottom line, enhancing the company’s professional image and increasing a business’s effectiveness

 

Good report writing also results in relevant, useful and accurate information geared to specifically targeted audiences in order to enable a set of actions on the part of the audience in pursuit of a defined goal. The format and methods of reporting are many and varied, both spoken and written and produced in a number of different contexts. It is thus essential that organizations equip their staff with the requisite tools and techniques to produce professional and effective reports that will make an impact.